Apple Makes Enterprise AI Smarter with New ChatGPT Features

Apple is a multinational technology company that designs, manufactures, and markets consumer electronics, software, and services, including iPhones, Macs, and AI solutions.
Corporate AI refers to artificial intelligence systems and tools implemented within a company to support business processes, decision-making, and automation.

GPT (Generative Pre-trained Transformer) is a type of artificial intelligence designed to understand and generate natural language, capable of answering questions, creating content, and performing complex language-based tasks.

Companies are legally recognised organisations that provide goods or services, employ staff, and operate under regulatory frameworks.

New features will allow IT administrators to manage access not only to ChatGPT but also to other AI providers, providing companies with flexibility in a rapidly changing technological landscape.

With more than 5 million companies already using ChatGPT for Enterprise, Apple’s flexible approach addresses a crucial task: avoiding dependence on a single AI provider. IT administrators are professionals responsible for managing and securing an organisation’s information technology systems. Security also remains a priority; organisations can choose where data is processed: either in the cloud or directly on devices.

Updates go beyond AI. Apple Business Manager gets a new API for seamless integration with existing IT systems, and the Return to Service function now saves applications when the system is reset. Authenticated guest mode for Mac sharing and login via NFC (Near Field Communication) — a short-range wireless technology that enables devices to exchange data within a few centimeters, commonly used for contactless payments, authentication, and secure data transfer increase user security and convenience.

Updates scheduled for September show that Apple is actively striving to redefine corporate IT management, offering more control, increased security and flexibility in the use of AI at scale.

For more information about our AI products and solutions for your business, contact us today. We’re here to help!

Nick S.
Written by:
Nick S.
Head of Marketing
Nick is a marketing specialist with a passion for blockchain, AI, and emerging technologies. His work focuses on exploring how innovation is transforming industries and reshaping the future of business, communication, and everyday life. Nick is dedicated to sharing insights on the latest trends and helping bridge the gap between technology and real-world application.
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